Exam Practice questions

 

 

Media forms: 

The non diegetic and typography at the start of the trailer, straight away makes you realize that this is a a trailer targeted towards the male audience. The non diegetic sound and bold hard hitting typography suggest this is a game which attracts males, furthermore this could relate to Hall's theory as games are a connotation reading toward the males. The text establishes the genre of trailer by the mise en scene used, the colours, fast transitions are fast paced which relate to the male audience as they like fast, action/adventure games which appeal to them. The voice over and mise en scene during the trailer also portray the genre of the game which is action/adventure. The props seen in the trailer is another way the audience are able to identify the genre. The codes and conventions to this genre relate to the trailer very well as all the aspects are shown to attract the intended target audience.

 

Representations:

The representation portrayed about was is very clear by the animated characters in the trailer, the animated characters show props of guns, explosions, trucks etc and the characters running around shooting enemies. It lets the audience create an image of how war can be and how horrible, negative it could be. It lets the audience to put themselves in soldiers shoes and experience how war would be like from a games prospective. On the other hand the representation of the game may be negative towards young children aged under the certificate which could encourage them to violence and bad behavioral imagery by the props used in the game. The blood, mise en scene and props reveal the connotations of the game.

 

Institutions:

The media institutions show the typical codes and conventions of a video game and how it is related to the video game industry. The animation of the trailer reveal this is a video game trailer, the cinematography allows the audience to see what the game has for the audience to make them buy the product, it allows the audience to make them think what it would be like if they bought the game. Towards the end of the trailer more typography is portrayed such as the title which is very important as the audience need to know what the game is called so they could buy it. The release date is then introduced after and the company brand the game is also available on such as xbox. This informs the audience and keeps them aware of the game and makes the audience interested in buy the game as they have seen the graphical imagery of the game therefore they would want to be excited to play the game for themselves.

 

Audience:

The trailer definitely appeals to the male audience as the genre relates to them more than a female audience. The male audience would be much interested in a action/adventure genre as they would like to see lots of action and adventurous things. The trailer shows what the male audience would be able to do in the game which they would like to play in a game.